In 2013, Jake Kassan and Kramer LaPlante drop out of college to found MVMT Watches. Their vision: high-quality, classically designed watches for a fraction of what high-end pieces normally cost. This is their story.
Not only did they envision selling to the people, they started with the people. Over 60 days, the duo raised $220,000 through Indiegogo, the second most successful fashion campaign ever. And that was just the start.
Shopify - Just Start Trying | The Story of MVMT Watches